February 12, 2009
Synectics Brainstorming Break Down
Synectics brainstorming can be broken down into four different categories to help your group. The first is similar. Find a similar word or idea that relates to your original problem or idea. Now, what does it feel like? This may be difficult for some teams in a profession setting, but getting your emotions and feelings into play with your problem can help generate some new and fresh ideas. Next, what is the opposite? Find the exact opposite to your problem, or idea. Now, find something similar. These synectics brainstorming tools will help you to explore your problem or idea in depth and gain new perspective to what the answer or solution could be.